THE NEW NEW CYCLING JOURNALISM

Caley Fretz attempts a new start-up to maximize stories about cycling, and profit

Escape Collective’s Caley Fretz at the Tour de France. Photo courtesy of Caley Fretz.

During the past 15 years, too many journalists have experienced too many layoffs, including myself. In July 2008. I was sitting through a congressional hearing on derivatives when I got an inadvertent email from HR to the editor that read, “When are you going to tell Ka…